by Susie Taylor | Oct 7, 2025 | Authentic Marketing, Small Business Growth, Storybrand
Success is built step-by-step, and every step counts, even when it feels uncertain. This article was originally published in the September 30, 2025 edition of WBN News. You’ve got the skills. The training. The testimonials.So why do you still feel like a fraud?...
by Susie Taylor | Oct 6, 2025 | Small Business Growth, Storybrand, Website Strategy
Speak to the heart, not just the screen. This article was originally published in the July 22, 2025 edition of WBN News. Let’s face it: most websites don’t need more bells and whistles. They need more heart, more clarity, and more strategy. The good news? You don’t...
by Susie Taylor | Oct 6, 2025 | MarketingTips, Storybrand, Testimonial Strategy
When your work speaks for itself, let your clients do the talking. This article was originally published in the July 20, 2025 edition of WBN News. Testimonials can do more than boost your ego. They can build trust, drive conversions, and differentiate your brand when...
by Susie Taylor | Oct 6, 2025 | Copywriting Tips, Small Business Marketing, Storybrand
When tech overwhelm hits hard, even the most passionate business owners need clarity, not complexity. This article was originally published in the July 19, 2025 edition of WBN News. You’ve probably heard it before, maybe even said it yourself: “I’m not techy.” For...
by Susie Taylor | Oct 6, 2025 | Small Business Tips, Storybrand, Website Strategy
Small tweaks, big impact: Your website can work harder for you. This article was originally published in the July 16, 2025 edition of WBN News. Your website might be costing you business — and not because it’s ugly or outdated. Even well-designed sites often miss the...
by Susie Taylor | Oct 2, 2025 | DIY Marketing, Small Business Tips, Storybrand
Draw out a simple, clear marketing plan on a whiteboard, because clarity is the first step to consistent, confident DIY marketing. This article was originally published in the July 10, 2025 edition of WBN News. You don’t have to be a marketing guru, or spend a fortune...