by Susie Taylor | Oct 6, 2025 | Small Business Growth, Storybrand, Website Strategy
Speak to the heart, not just the screen. This article was originally published in the July 22, 2025 edition of WBN News. Let’s face it: most websites don’t need more bells and whistles. They need more heart, more clarity, and more strategy. The good news? You don’t...
by Susie Taylor | Oct 6, 2025 | Small Business Tips, Storybrand, Website Strategy
Small tweaks, big impact: Your website can work harder for you. This article was originally published in the July 16, 2025 edition of WBN News. Your website might be costing you business — and not because it’s ugly or outdated. Even well-designed sites often miss the...
by Susie Taylor | Oct 2, 2025 | Small Business Tips, Website Strategy
DIY Disasters: When building your own website becomes a full-time jonb. This article was originally published in the July 14, 2025 edition of WBN News. You’re scrappy. You’re smart. You’re doing all the things to get your small business off the ground. But somewhere...
by Susie Taylor | Sep 25, 2025 | Small Business Tips, Storybrand, Website Strategy
A user-friendly layout with clear, repeated call-to-action buttons helps guide visitors effortlessly. This article was originally published in the June 17, 2025 edition of WBN News. You’ve launched your website, the design is sleek, and it looks great on mobile. So...
by Susie Taylor | Sep 13, 2025 | StoryBrand Marketing, Website Strategy
Your website isn’t just a brochure. It’s your business’s heartbeat. This article was originally published in the June 4, 2025 edition of WBN News. Think you don’t need a website because you’re already on social media? Think again. Your website is the...
by Susie Taylor | Sep 12, 2025 | Brand Messaging, Small Business Tips, Website Strategy
Before you build your website, build your foundation. This post first appeared in the June 1, 2025 edition of WBN News. It’s tempting to jump right into website copy — a snappy headline here, a catchy “About Me” page there — but without a solid foundation, even the...
